I’ve been planning and delivering events for what seems like my whole life but I guess it’s really about 16 years. I’ve worked on both the corporate and vendor/supplier side of the table which gives me a unique perspective and helps me create event strategies that deliver maximum value.

I’m a hands-on strategist who gets the big picture. I take my craft seriously, so I studied and earned a digital event strategist (DES) certification from the Virtual Edge Institute. These days, that digital expertise really comes in handy as events increasingly include or are even entirely delivered using livestream and interactive
technologies.

What’s most important to me is that my clients succeed. Teamwork is everything to me – both within North Events and with our clients. I’m really proud that I’ve built a lot of loyal relationships and really grateful that I’ve had the opportunity to work with amazing brands like Amazon, Tommy Bahama, Microsoft and The Bill & Melinda Gates Foundation.

When I’m not working, you’ll find me engaging in my first passion: my family. My love for process and organization definitely spans both the family and event planning domains, and my love for yoga, travel, and learning keep me grounded wherever I go.